For small businesses in Singapore that run on leads

Yoursalesfunnelbecomesyourhomescreen.

Answer a few questions about how you sell. genLO proposes the funnel that fits — and tells you why. You build it one step at a time, then watch real leads, calls and dollars move through it, next to the plan.

Build my funnelFind my biggest leak — free →
Free to startNo cardBuilt for how SG small businesses sell
Example funnelTracking
Landing page
Projected 1,200Actual 1,202
−S$397.8k/mo
Application
Building
Qualifier
Not built
Booked call
Not built

Example funnel — each node lights up as you build it. Your live numbers appear here once traffic starts.

You answer. genLO proposes.

No blank canvas, no “what’s your USP.” A short, factual intake about how you sell — then genLO proposes the funnel shape that fits, with a plain-language reason why. You run a business, not a marketing team. So genLO makes the marketing call for you.

Financial advice / insuranceThey book a callDeals over $5,000Mostly referrals
Proposed · Application Funnel

Because you sell high-ticket and your buyers book a call, an application step screens out tyre-kickers — so you only speak to people ready to buy.

From “how do I sell?” to a funnel that closes

01

Tell genLO how you sell

Answer a short, factual intake: what you sell, who buys, how they decide. No marketing jargon, no “what’s your USP” — just facts about your business.

02

Get the funnel that fits

genLO proposes a funnel built around your sales motion, with a plain-language “because” beside it — the reason this shape suits how your buyers decide. You pick it. It becomes your home screen and your navigation.

03

Build it one node at a time

Every step is a guided build — landing page, lead capture, follow-up, the booked call. Each node sits greyed until you build it, then lights up once it’s live. No blank canvas, no guessing what’s next.

04

Watch the plan meet reality

Traffic flows in. genLO sets your projected numbers beside your actual ones at every step, and totals the money draining out wherever buyers drop off.

Your real numbers, beside the plan

Most funnel tools stop at the projection — a tidy diagram of what should happen. genLO keeps the projection and lays your actual results right next to it: real visitors, real leads, real booked calls, real dollars. Where the two diverge, that’s a leak. genLO names it, in dollars, against the exact step that’s costing you — so you fix the one that moves money, not the one that feels broken.

Find my biggest leak — free →
Example funnel
ProjectedActual
Landing page views
1,2001,202
Applications started
480420
Pitch → Qualifier
299150
Calls booked
240120
Calls attended
12066
Biggest leak · Pitch → Qualifier−S$397.8k/mo
No-show leak · Booked → Attended−S$144k/mo

Example funnel — genLO’s own demo, with two leaks flagged: the “Pitch → Qualifier” step (the biggest) and no-shows between booked and attended calls, each shown in dollars. Your own numbers replace these the moment traffic starts; until then, each step reads “awaiting first event.”

Stop guessing where the deals go.

Answer a few questions, get the funnel that fits how you sell, and watch your real numbers move through it.